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ALPINE CHALET

data protection

BAD REICHENHALL

Data protection declaration

Preamble

With the following data protection declaration, we would like to inform you about which types of your personal data (hereinafter also referred to as "data") we process for what purposes and to what extent. The data protection declaration applies to all processing of personal data carried out by us, both in the context of the provision of our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter collectively referred to as "online offering").
The terms used are not gender-specific.
Status: July 3, 2024

Table of contents
Preamble
Person responsible
Overview of processing
Relevant legal bases
Security measures
Transmission of personal data
General information on data storage and deletion
Rights of the data subjects
Business services
Business processes and procedures
Use of online platforms for offer and sales purposes
Payment methods
Provision of the online offer and web hosting
Use of cookies
Blogs and publication media
Contact and inquiry management
Newsletter and electronic notifications
Advertising communication via email, post, fax or telephone
Web analysis, monitoring and optimization
Customer reviews and evaluation procedures
Presences in social networks (social media)
Plug-ins and embedded functions as well as content

Person responsible
Marta Billie Salzeder
Schönbachstraße 17
Utting am Ammersee
Germany
Telephone +49 179 6826911
E-mail B.Salzeder@web.de

Authorized representatives: Marta Billie Salzeder
E-mail address: b.salzeder@web.de

Overview of processing
The following overview summarizes the types of data processed and the purposes of their processing and refers to the persons affected.

Types of data processed
Inventory data.
Payment data.
Location data.
Contact data.
Content data.
Contract data.
Usage data.
Meta, communication and process data.
Event data (Facebook).
Protocol data.

Categories of persons affected
Service recipients and clients.
Interested parties.
Communication partners.
Users.
Business and contractual partners.

Purposes of processing
Provision of contractual services and fulfillment of contractual obligations.
Communication.
Security measures.
Direct marketing.
Reach measurement.
Office and organizational procedures.
Organizational and administrative procedures.
Feedback.
Marketing.
Profiles with user-related information.
Provision of our online offering and user-friendliness.
Information technology infrastructure.
Public relations.
Sales promotion.
Business processes and business management procedures.

Relevant legal bases
Relevant legal bases under the GDPR: Below you will find an overview of the legal bases of the GDPR on the basis of which we process personal data. Please note that in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or domicile. If more specific legal bases are also relevant in individual cases, we will inform you of these in the data protection declaration.
Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR) - The data subject has given their consent to the processing of personal data concerning them for a specific purpose or several specific purposes.
Contract performance and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR) - The processing is necessary for the performance of a contract to which the data subject is a party or for the implementation of pre-contractual measures taken at the request of the data subject.
Legal obligation (Art. 6 Para. 1 Clause 1 Letter c) GDPR) - The processing is necessary to fulfill a legal obligation to which the controller is subject.
Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR) - The processing is necessary to safeguard the legitimate interests of the controller or a third party, provided that the interests, fundamental rights and freedoms of the data subject which require the protection of personal data do not prevail.

National data protection regulations in Germany: In addition to the data protection regulations of the GDPR, national regulations on data protection apply in Germany. This includes in particular the law on protection against misuse of personal data in data processing (Federal Data Protection Act - BDSG). In particular, the BDSG contains special provisions on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, the processing for other purposes and the transmission as well as automated decision-making in individual cases, including profiling. Furthermore, the state data protection laws of the individual federal states may apply.

Note on the validity of the GDPR and the Swiss DSG: This data protection notice serves to provide information in accordance with the Swiss DSG as well as the General Data Protection Regulation (GDPR). For this reason, we ask you to note that the terms of the GDPR are used due to the broader spatial application and comprehensibility. In particular, instead of the terms "processing" of "personal data", "overriding interest" and "personal data worthy of particular protection" used in the Swiss DSG, the terms "processing" of "personal data" as well as "legitimate interest" and "special categories of data" used in the GDPR are used. However, the legal meaning of the terms will continue to be determined according to the Swiss DSG within the scope of the validity of the Swiss DSG.

Security measures
We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons, to ensure a level of protection appropriate to the risk.
The measures include in particular ensuring the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as the access, input, transfer, securing availability and separation of data. Furthermore, we have set up procedures that ensure the exercise of data subjects' rights, the deletion of data and reactions to threats to data. Furthermore, we take the protection of personal data into account when developing or selecting hardware, software and procedures in accordance with the principle of data protection, through technology design and through data protection-friendly default settings.
Shortening the IP address: If IP addresses are processed by us or by the service providers and technologies used and the processing of a complete IP address is not necessary, the IP address is shortened (also known as "IP masking"). The last two digits or the last part of the IP address after a period are removed or replaced by placeholders. The shortening of the IP address is intended to prevent or significantly complicate the identification of a person based on their IP address.
Securing online connections using TLS/SSL encryption technology (HTTPS): In order to protect user data transmitted via our online services from unauthorized access, we use TLS/SSL encryption technology. Secure Sockets Layer (SSL) and Transport Layer Security (TLS) are the cornerstones of secure data transmission on the Internet. These technologies encrypt the information transmitted between the website or app and the user's browser (or between two servers), thereby protecting the data from unauthorized access. TLS, as the advanced and more secure version of SSL, ensures that all data transfers meet the highest security standards. If a website is secured by an SSL/TLS certificate, this is signaled by the display of HTTPS in the URL. This serves as an indicator for users that their data is being transferred securely and encrypted.

Transfer of personal data
As part of our processing of personal data, it may happen that this is transmitted to or disclosed to other bodies, companies, legally independent organizational units or persons. The recipients of this data may include, for example, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such cases, we comply with the legal requirements and, in particular, conclude appropriate contracts or agreements with the recipients of your data that serve to protect your data.
Data transfer within the organization: Data transfer within the group of companies: We may transfer personal data to other companies within our group of companies or grant them access to it. If the data is passed on for administrative purposes, it is based on our legitimate business and commercial interests or occurs if it is necessary to fulfil our contractual obligations or if there is consent from the data subject or legal permission.

 

General information on data storage and deletion
We delete personal data that we process in accordance with the statutory provisions as soon as the underlying consent is revoked or there are no further legal bases for the processing. This applies to cases in which the original purpose of processing no longer applies or the data is no longer required. Exceptions to this rule exist if legal obligations or special interests require the data to be stored or archived for a longer period.
In particular, data that must be stored for commercial or tax law reasons or whose storage is necessary for legal proceedings or to protect the rights of other natural or legal persons must be archived accordingly.
Our data protection information contains additional information on the storage and deletion of data that applies specifically to certain processing processes.
If there are several details on the storage period or deletion periods for a date, the longest period always applies.
If a period does not expressly begin on a specific date and is at least one year, it automatically starts at the end of the calendar year in which the event triggering the period occurred. In the case of ongoing contractual relationships in the context of which data is stored, the event that triggers the deadline is the time at which the termination or other termination of the legal relationship takes effect.

We process data that is no longer stored for the originally intended purpose, but due to legal requirements or other reasons, exclusively for the reasons that justify its storage.

Further information on processing procedures, processes and services:
Storage and deletion of data: The following general deadlines apply to the storage and archiving under German law:
10 years - retention period for books and records, annual financial statements, inventories, management reports, opening balance sheets as well as the work instructions and other organizational documents, accounting documents and invoices required for their understanding (Section 147 Paragraph 3 in conjunction with Paragraph 1 Nos. 1, 4 and 4a AO, Section 14b Paragraph 1 UStG, Section 257 Paragraph 1 Nos. 1 and 4, Paragraph 4 HGB).
6 years - Other business documents: received commercial or business letters, reproductions of sent commercial or business letters, other documents, insofar as they are relevant for taxation, e.g. hourly wage slips, operating accounting sheets, calculation documents, price labels, but also payroll documents, insofar as they are not already accounting documents and cash register slips (Section 147 Paragraph 3 in conjunction with Paragraph 1 Nos. 2, 3, 5 AO, Section 257 Paragraph 1 Nos. 2 and 3, Paragraph 4 HGB).
3 years - Data that is required to consider potential warranty and compensation claims or similar contractual claims and rights and to process related inquiries based on previous business experience and usual industry practices are stored for the duration of the regular statutory limitation period of three years (Sections 195, 199 BGB).

Rights of the data subjects
Rights of the data subjects under the GDPR: As a data subject, you have various rights under the GDPR, which arise in particular from Art. 15 to 21 GDPR:

Right of objection: You have the right to object at any time to the processing of personal data concerning you based on Art. 6 (1) (e) or (f) GDPR for reasons arising from your particular situation; this also applies to profiling based on these provisions. If the personal data concerning you are processed in order to conduct direct advertising, you have the right to object at any time to the processing of personal data concerning you for the purposes of such advertising; this also applies to profiling insofar as it is related to such direct advertising.

Right of withdrawal in the case of consent: You have the right to withdraw consent given at any time.

Right to information: You have the right to request confirmation as to whether the data in question is being processed and to information about this data as well as further information and a copy of the data in accordance with the statutory requirements.

Right to rectification: In accordance with the statutory requirements, you have the right to request that the data concerning you be completed or that inaccurate data concerning you be corrected.

Right to erasure and restriction of processing: In accordance with the statutory requirements, you have the right to request that data concerning you be erased immediately or, alternatively, to request that the processing of the data be restricted in accordance with the statutory requirements.

Right to data portability: You have the right to receive data concerning you that you have made available to us in a structured, common and machine-readable format in accordance with the statutory requirements, or to request that it be transmitted to another responsible party.

Complaint to a supervisory authority: Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement, if you believe that the processing of personal data concerning you violates the provisions of the GDPR.

Business services
We process data from our contractual and business partners, e.g. B. Customers and interested parties (collectively referred to as "contractual partners"), within the framework of contractual and comparable legal relationships and related measures and with regard to communication with the contractual partners (or pre-contractually), for example to answer inquiries.
We use this data to fulfill our contractual obligations. This includes in particular the obligations to provide the agreed services, any updating obligations and remedy in the event of warranty and other service disruptions. In addition, we use the data to protect our rights and for the purposes of the administrative tasks associated with these obligations and the company organization. In addition, we process the data on the basis of our legitimate interests in both proper and commercial business management and security measures to protect our contractual partners and our business operations from misuse, endangerment of their data, secrets, information and rights (e.g. the involvement of telecommunications, transport and other auxiliary services as well as subcontractors, banks, tax and legal advisors, payment service providers or tax authorities). Within the framework of applicable law, we only pass on the data of contractual partners to third parties to the extent that this is necessary for the aforementioned purposes or to fulfill legal obligations. The contractual partners are informed about other forms of processing, for example for marketing purposes, within the framework of this data protection declaration.
We inform the contractual partners which data is required for the aforementioned purposes before or as part of the data collection, e.g. in online forms, by special marking (e.g. colors) or symbols (e.g. asterisks or similar), or in person.
We delete the data after the expiry of statutory warranty and comparable obligations, i.e. generally after four years, unless the data is stored in a customer account, e.g. for as long as it must be kept for legal archiving reasons (e.g. for tax purposes, usually ten years). We delete data that was disclosed to us by the contractual partner as part of an order in accordance with the specifications and generally after the end of the order.
​Types of data processed: Inventory data (e.g. full name, home address, contact information, customer number, etc.); payment data (e.g. bank details, invoices, payment history); contact data (e.g. postal and email addresses or telephone numbers); contract data (e.g. subject of the contract, term, customer category); usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and procedural data (e.g. IP addresses, time information, identification numbers, people involved).

Persons affected: service recipients and clients; interested parties. Business and contractual partners.

Purposes of processing: provision of contractual services and fulfillment of contractual obligations; security measures; communication; office and organizational procedures; organizational and administrative procedures. Business processes and business management procedures.

Storage and deletion: Deletion in accordance with the information in the section "General information on data storage and deletion".

Legal basis: Contractual fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR); Legal obligation (Art. 6 Para. 1 Clause 1 Letter c) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Further information on processing procedures, methods and services:

Online shop, order forms, e-commerce and delivery: We process our customers' data to enable them to select, purchase or order the selected products, goods and associated services, as well as to pay for and deliver or execute them. If necessary to execute an order, we use service providers, in particular postal, forwarding and shipping companies, to carry out the delivery or execution for our customers. We use the services of banks and payment service providers to process payment transactions. The required information is marked as such in the context of the order or comparable purchase process and includes the information required for delivery, provision and billing as well as contact information in order to be able to hold any consultations; legal basis: contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR).
Agency services: We process our customers' data as part of our contractual services, which include, for example: B. conceptual and strategic advice, campaign planning, software and design development/advice or maintenance, implementation of campaigns and processes, handling, server administration, data analysis/consulting services and training services; Legal basis: contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR).

Business processes and procedures

Personal data of service recipients and clients - including customers, clients or, in special cases, clients, patients or business partners as well as other third parties - are processed within the framework of contractual and comparable legal relationships and pre-contractual measures such as the initiation of business relationships. This data processing supports and facilitates business processes in areas such as customer management, sales, payment transactions, accounting and project management.
The data collected is used to fulfill contractual obligations and to make operational processes efficient. This includes the processing of business transactions, the management of customer relationships, the optimization of sales strategies and the guarantee of internal accounting and financial processes. In addition, the data supports the protection of the rights of the person responsible and promotes administrative tasks and the organization of the company.
Personal data may be passed on to third parties if this is necessary to fulfill the stated purposes or legal obligations - This text area must be activated with a premium license. - premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext

Types of data processed: Inventory data (e.g. full name, home address, contact information, customer number, - This text area must be activated with a premium license. - premiumtext premiumtext premiumtext ); Payment data (e.g. bank details, invoices, payment history - This text area must be activated with a premium license. - premiumtext premiumtext ); Contact details (e.g. postal and email addresses or - This text area must be activated with a premium license. - premiumtext premiumtext premiumtext ); Content data (e.g. textual or visual messages and contributions as well as the information relating to them, such as details of authorship - This text area must be activated with a premium license. - premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext ). Contract data (e.g. subject matter of the contract, term, customer category - This text area must be activated with a premium license. - premiumtext premiumtext ).

Affected persons: service recipients and clients; interested parties; communication partners. Business and contractual partners.

Purposes of processing: provision of contractual services and fulfillment of contractual obligations; office and organizational procedures. Business processes and business management procedures.

Storage and deletion: deletion in accordance with the information in the section "General information on data storage and deletion".


Legal basis: Contractual performance and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Use of online platforms for offer and sales purposes
We offer our services on online platforms operated by other service providers. In this context, the data protection notices of the respective platforms apply in addition to our data protection notices. This applies in particular with regard to the execution of the payment process and the procedures used on the platforms for reach measurement and interest-based marketing.

Types of data processed: inventory data (e.g. full name, home address, contact information, customer number, etc.); payment data (e.g. bank details, invoices, payment history); contact data (e.g. postal and email addresses or telephone numbers); contract data (e.g. contract subject, term, customer category); usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and process data (e.g. IP addresses, time information, identification numbers, people involved).

Affected persons: Service recipients and clients. Business and contractual partners.

Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; marketing. Business processes and business management procedures.

Storage and deletion: Deletion in accordance with the information in the "General information on data storage and deletion" section.

Legal basis: Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).


Payment methods

As part of contractual and other legal relationships, due to legal obligations or otherwise on the basis of our legitimate interests, we offer the affected persons efficient and secure payment options and, in addition to banks and credit institutions, use other service providers (collectively "payment service providers").

The data processed by the payment service providers includes inventory data, such as name and address, bank details, such as. B. Account numbers or credit card numbers, passwords, TANs and checksums as well as contract, sum and recipient-related information. The information is required to carry out the transactions. However, the data entered is only processed by the payment service providers and stored by them. This means that we do not receive any account or credit card-related information, but only information confirming or rejecting the payment. The payment service providers may transmit the data to credit agencies. This transmission is for the purpose of checking identity and creditworthiness. For this purpose, we refer to the terms and conditions and the data protection information of the payment service providers.
The terms and conditions and the data protection information of the respective payment service providers apply to the payment transactions, which can be accessed within the respective websites or transaction applications. We also refer to these for further information and to assert revocation, information and other data subject rights.

Types of data processed: inventory data (e.g. full name, home address, contact information, customer number, etc.); Payment data (e.g. bank details, invoices, payment history); Contract data (e.g. subject of the contract, term, customer category); Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and process data (e.g. IP addresses, time information, identification numbers, people involved).

Affected persons: service recipients and clients; business and contractual partners. Interested parties.

Purposes of processing: provision of contractual services and fulfillment of contractual obligations. Business processes and business management procedures.

Storage and deletion: deletion in accordance with the information in the section "General information on data storage and deletion".

Legal basis: contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 lit. b) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR).

Further information on processing procedures, methods and services:
PayPal: payment services (technical connection of online payment methods) (e.g. PayPal, PayPal Plus, Braintree); service provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg; legal basis: contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 lit. b) GDPR); website: https://www.paypal.com/de. Privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
Stripe: payment services (technical connection of online payment methods); service provider: Stripe, Inc., 510 Townsend Street, San Francisco, CA 94103, USA; Legal basis: Contractual performance and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR); Website: https://stripe.com; Privacy Policy: https://stripe.com/de/privacy. Basis for third country transfers: Data Privacy Framework (DPF).

Provision of the online offer and web hosting
We process users' data in order to be able to provide them with our online services. For this purpose, we process the user's IP address, which is necessary to transmit the content and functions of our online services to the user's browser or device.

Types of data processed: Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions); Meta, communication and procedural data (e.g. IP addresses, time information, identification numbers, people involved); Protocol data (e.g. log files relating to logins or the retrieval of data or access times). Content data (e.g. textual or visual messages and contributions as well as information relating to them, such as details of authorship or time of creation).

Affected persons: Users (e.g. website visitors, users of online services).

Purposes of processing: Provision of our online offering and user-friendliness; Information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.).). Security measures.

Storage and deletion: Deletion in accordance with the information in the section "General information on data storage and deletion".

Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

Provision of online offering on rented storage space: To provide our online offering, we use storage space, computing capacity and software that we rent from a corresponding server provider (also known as a "web host") or obtain from another source; Legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR).
Collection of access data and log files: Access to our online offering is logged in the form of so-called "server log files". The server log files can include the address and name of the websites and files accessed, the date and time of access, the amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page) and, as a rule, IP addresses and the requesting provider. The server log files can be used for security purposes, e.g. to avoid overloading the servers (particularly in the case of abusive attacks, so-called DDoS attacks), and to ensure the utilization of the servers and their stability; Legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR). Deletion of data: Log file information is stored for a maximum of 30 days and then deleted or anonymized. Data that needs to be retained for evidentiary purposes is exempt from deletion until the respective incident has been finally clarified.
E-mail sending and hosting: The web hosting services we use also include the sending, receiving and storing of e-mails. For these purposes, the addresses of the recipients and senders as well as other information regarding the e-mail sending (e.g. the providers involved) and the contents of the respective e-mails are processed. The aforementioned data can also be processed for the purposes of detecting SPAM. Please note that e-mails are generally not sent encrypted on the Internet. E-mails are usually encrypted during transport, but (unless a so-called end-to-end encryption method is used) not on the servers from which they are sent and received. We cannot therefore accept any responsibility for the transmission path of the emails between the sender and the receipt on our server; legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

​Checkdomain: Services in the field of providing information technology infrastructure and related services (e.g. storage space and/or computing capacity); Service provider: checkdomain GmbH, a dogado group company, Große Burgstraße 27/29, 23552 Lübeck, Germany; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR); Website: https://www.checkdomain.de/; Privacy policy: https://www.checkdomain.de/agb/datenschutz/. Data processing agreement: Provided by the service provider.
Wix: Hosting and software for the creation, provision and operation of websites, blogs and other online offerings; Service provider: Wix.com Ltd., Nemal St. 40, 6350671 Tel Aviv, Israel; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR); Website: https://de.wix.com/; Data protection declaration: https://de.wix.com/about/privacy; Data processing agreement: https://www.wix.com/about/privacy-dpa-users. Basis for third country transfers: adequacy decision (Israel).

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Use of cookies

Cookies are small text files or other storage notes that store information on end devices and read it from them. For example, to store the log-in status in a user account, the contents of a shopping cart in an e-shop, the content accessed or the functions used in an online service. Cookies can also be used for various purposes, such as for the purposes of the functionality, security and convenience of online services and to create analyses of visitor flows.

Notes on consent: We use cookies in accordance with legal regulations. We therefore obtain prior consent from users unless it is not required by law. Permission is not necessary in particular if the storage and reading of information, including cookies, is absolutely necessary in order to provide users with a telemedia service they have expressly requested (i.e. our online service). The revocable consent is clearly communicated to them and contains information on the respective cookie usage.
Notes on data protection legal bases: The data protection basis on which we process users' personal data using cookies depends on whether we ask them for consent. If users accept, the legal basis for the use of their data is their declared consent. Otherwise, the data used using cookies is processed on the basis of our legitimate interests (e.g. in the commercial operation of our online offering and the improvement of its usability) or, if this is done as part of fulfilling our contractual obligations, if the use of cookies is necessary to fulfill our contractual obligations. We will explain the purposes for which we use cookies in the course of this data protection declaration or as part of our consent and processing processes.

Storage period: With regard to the storage period, a distinction is made between the following types of cookies:
Temporary cookies (also: session cookies): Temporary cookies are deleted at the latest after a user has left an online offering and closed their device (e.g. browser or mobile application).
Permanent cookies: Permanent cookies remain stored even after the device is closed. For example, the log-in status can be saved and preferred content can be displayed directly when the user visits a website again. The user data collected using cookies can also be used to measure reach. If we do not provide users with explicit information about the type and storage period of cookies (e.g. when obtaining consent), they should assume that these are permanent and that the storage period can be up to two years.

General information on revocation and objection (opt-out): Users can revoke the consent they have given at any time and also object to processing in accordance with the legal requirements, including using the privacy settings of their browser.
Types of data processed: Meta, communication and procedural data (e.g. IP addresses, time information, identification numbers, people involved).
Affected persons: Users (e.g. website visitors, users of online services).
Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR). Consent (Article 6 (1) sentence 1 lit. a) GDPR).

Further information on processing processes, procedures and services:
Processing of cookie data based on consent: We use a consent management solution in which the consent of users is obtained for the use of cookies or for the procedures and providers mentioned in the consent management solution. This procedure is used to obtain, log, manage and revoke consent, in particular with regard to the use of cookies and comparable technologies that are used to store, read and process information on users' end devices. As part of this procedure, users' consent is obtained for the use of cookies and the associated processing of information, including the specific processing and providers mentioned in the consent management procedure. Users also have the option of managing and revoking their consent. The declarations of consent are stored in order to avoid a repeat query and to be able to provide proof of consent in accordance with legal requirements. The data is stored on the server side and/or in a cookie (so-called opt-in cookie) or using comparable technologies in order to be able to assign the consent to a specific user or their device. If no specific information is available about the providers of consent management services, the following general information applies: The consent is stored for up to two years. A pseudonymous user identifier is created, which is stored together with the time of consent, information on the scope of the consent (e.g. relevant categories of cookies and/or service providers) and information about the browser, the system and the end device used; legal basis: consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR).

Blogs and publication media
We use blogs or comparable means of online communication and publication (hereinafter "publication medium"). Readers' data is only processed for the purposes of the publication medium to the extent that it is necessary for its presentation and communication between authors and readers or for security reasons. Furthermore, we refer to the information on the processing of visitors to our publication medium within the framework of this data protection notice.
Types of data processed: Inventory data (e.g. full name, home address, contact information, customer number, etc.); contact data (e.g. postal and email addresses or telephone numbers); content data (e.g. textual or visual messages and contributions as well as the information relating to them, such as information on authorship or time of creation); usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and process data (e.g. IP addresses, time information, identification numbers, people involved).
Affected persons: Users (e.g. website visitors, users of online services).
Purposes of processing: Feedback (e.g. collecting feedback via online form); provision of our online offer and user-friendliness; security measures. Organizational and administrative procedures.
Storage and deletion: Deletion in accordance with the information in the section "General information on data storage and deletion".

Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Further information on processing processes, procedures and services:
Comments and contributions: When users leave comments or other contributions, their IP addresses can be stored on the basis of our legitimate interests. This is done for our security in case someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we ourselves can be held liable for the comment or contribution and are therefore interested in the identity of the author.

We also reserve the right to process the user's information for the purpose of spam detection on the basis of our legitimate interests.

On the same legal basis, we reserve the right to store the IP addresses of users for the duration of surveys and to use cookies to avoid multiple votes.

The personal information, any contact and website information as well as the content information provided in the comments and contributions will be stored by us permanently until the user objects; legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Contact and inquiry management

When you contact us (e.g. by post, contact form, email, telephone or via social media) and within the framework of existing user and business relationships, the details of the inquiring persons are processed to the extent that this is necessary to answer the contact inquiries and any requested measures.
Types of data processed: Inventory data (e.g. full name, home address, contact information, customer number, etc.); contact data (e.g. postal and email addresses or telephone numbers); content data (e.g. textual or visual messages and contributions as well as the information relating to them, such as information on authorship or time of creation); usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and process data (e.g. IP addresses, time information, identification numbers, people involved).
Affected persons: Communication partners.
Purposes of processing: Communication; organizational and administrative procedures; Feedback (e.g. collecting feedback via online form). Provision of our online offer and user-friendliness.
Storage and deletion: Deletion in accordance with the information in the section "General information on data storage and deletion".
Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR). Contract fulfillment and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 Letter b) GDPR).

Further information on processing processes, procedures and services:
Contact form: When you contact us via our contact form, by email or other communication channels, we process the personal data sent to us to answer and process the respective request. This usually includes information such as name, contact information and, if applicable, other information that is communicated to us and is necessary for appropriate processing. We use this data exclusively for the stated purpose of contact and communication; Legal basis: Contractual performance and pre-contractual inquiries (Art. 6 Para. 1 Clause 1 lit. b) GDPR), legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR).

Newsletter and electronic notifications
We send newsletters, emails and other electronic notifications (hereinafter "newsletters") exclusively with the consent of the recipients or on the basis of a legal basis. If the contents of the newsletter are mentioned when registering for the newsletter, these contents are decisive for the consent of the users. To register for our newsletter, it is usually sufficient to provide your email address. However, in order to be able to offer you a personalized service, we may ask you to provide your name so that you can be addressed personally in the newsletter or for further information if this is necessary for the purpose of the newsletter.
Deletion and restriction of processing: We can store the unsubscribed email addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of a potential defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time. In the case of obligations to permanently observe objections, we reserve the right to store the email address in a block list (so-called "block list") for this purpose alone.
The registration process is logged on the basis of our legitimate interests for the purpose of proving that it was carried out correctly. If we commission a service provider to send emails, this is done on the basis of our legitimate interests in an efficient and secure shipping system.

Content:
Information about us, our services, promotions and offers.
Types of data processed: inventory data (e.g. full name, home address, contact information, customer number, etc.); contact data (e.g. postal and email addresses or telephone numbers); meta, communication and procedural data (e.g. IP addresses, time information, identification numbers, people involved). Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions).
Persons affected: communication partners.
Purposes of processing: direct marketing (e.g. by email or post).
Storage and deletion: 3 years - Contractual claims (AT) (Data required to consider potential warranty and compensation claims or similar contractual claims and rights, as well as to process related inquiries, based on previous business experience and standard industry practices, are stored for the duration of the regular statutory limitation period of three years (§§ 1478, 1480 ABGB).). 10 years - Contractual claims (CH) (Data required to consider potential warranty and compensation claims or similar contractual claims and rights, as well as to process related inquiries, based on previous business experience and standard industry practices, are stored for the period of the statutory limitation period of ten years, unless a shorter period of 5 years is applicable, which is relevant in certain cases (Art. 127, 130 OR)).
Legal basis: Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR).
Opt-out option: You can cancel your subscription to our newsletter at any time, i.e. revoke your consent or object to further receipt. You will find a link to cancel the newsletter either at the end of each newsletter or you can use one of the contact options listed above, preferably email.

Further information on processing procedures, methods and services:
Measurement of opening and click rates: The newsletters contain a so-called "web beacon", i.e. a pixel-sized file that is retrieved from our server or its server, if we use a shipping service provider, when the newsletter is opened. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and the time of retrieval, are initially collected. This information is used to technically improve our newsletter based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined using the IP address) or the access times. This analysis also includes determining whether and when the newsletters are opened and which links are clicked. The information is assigned to the individual newsletter recipients and stored in their profiles until it is deleted. The evaluations are used to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users. The measurement of the opening and click rates as well as the storage of the measurement results in the user profiles - This text area must be activated with a premium license. - premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext premiumtext ; Legal basis: Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR).

Advertising communication via email, post, fax or telephone

We process personal data for the purposes of advertising communication, which can take place via various channels, such as email, telephone, post or fax, in accordance with the legal requirements.

The recipients have the right to revoke consent given at any time or to object to advertising communication at any time.

After revocation or objection, we store the data required to prove previous authorization for contacting or sending for up to three years after the end of the year of revocation or objection on the basis of our legitimate interests. The processing of this data is limited to the purpose of a possible defense against claims. On the basis of the legitimate interest in permanently respecting the user's revocation or objection, we also store the data required to avoid further contact (e.g., depending on the communication channel, the email address, telephone number, name).
Types of data processed: Inventory data (e.g., full name, home address, contact information, customer number, etc.); Contact data (e.g., postal and email addresses or telephone numbers). Content data (e.g., textual or visual messages and contributions as well as the information relating to them, such as information on authorship or time of creation).
Persons affected: Communication partners.
Purposes of processing: Direct marketing (e.g., by email or post); Marketing. Sales promotion.
Storage and deletion: Deletion in accordance with the information in the section "General information on data storage and deletion".

Legal basis: Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Web analysis, monitoring and optimization

Web analysis (also known as "reach measurement") is used to evaluate the flow of visitors to our online offering and can include behavior, interests or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of reach analysis, we can, for example, identify at what time our online offering or its functions or content are used most frequently, or invite reuse. It is also possible for us to understand which areas require optimization.
In addition to web analysis, we can also use test procedures to test and optimize different versions of our online offering or its components.
Unless otherwise stated below, profiles, i.e. data summarized for a usage process, can be created for these purposes and information can be stored in a browser or in a device and then read out. The information collected includes in particular websites visited and elements used there, as well as technical information, such as the browser used, the computer system used and information on usage times. If users have given their consent to us or the providers of the services we use collecting their location data, the processing of location data is also possible.
In addition, the IP addresses of users are stored. However, we use an IP masking process (i.e. pseudonymization by shortening the IP address) to protect users. In general, no clear user data (such as email addresses or names) is stored as part of web analysis, A/B testing and optimization, but pseudonyms. This means that neither we nor the providers of the software used know the actual identity of the users, but only the information stored in their profiles for the purpose of the respective processes.
Notes on legal bases: If we ask users for their consent to use third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed on the basis of our legitimate interests (i.e. interest in efficient, economical and recipient-friendly services). In this context, we would also like to draw your attention to the information on the use of cookies in this privacy policy.

Types of data processed: Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and procedural data (e.g. IP addresses, time information, identification numbers, people involved).
Affected persons: Users (e.g. website visitors, users of online services).
Purposes of processing: Range measurement (e.g. access statistics, recognition of returning visitors); Profiles with user-related information (creation of user profiles). Provision of our online offer and user-friendliness.
Storage and deletion: Deletion in accordance with the information in the "General information on data storage and deletion" section. Storage of cookies for up to 2 years (Unless otherwise stated, cookies and similar storage methods can be stored on users' devices for a period of two years.).
Security measures: IP masking (pseudonymization of the IP address).
Legal basis: Consent (Art. 6 Para. 1 Clause 1 lit. a) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR).

Further information on processing procedures, methods and services:
Google Analytics: We use Google Analytics to measure and analyze the use of our online offering on the basis of a pseudonymous user identification number. This identification number does not contain any unique data, such as names or email addresses. It is used to assign analysis information to a device in order to recognize which content users have accessed within one or more usage processes, which search terms they have used, accessed them again or interacted with our online offering. The time of use and its duration are also stored, as are the sources of users who refer to our online offering and technical aspects of their devices and browsers.
Pseudonymous profiles of users are created with information from the use of various devices, and cookies may be used. Google Analytics does not log or store individual IP addresses for EU users. However, Analytics provides rough geographic location data by deriving the following metadata from IP addresses: city (and the derived latitude and longitude of the city), continent, country, region, subcontinent (and ID-based counterparts). For EU traffic, IP address data is used solely for this derivation of geolocation data before being immediately deleted. It is not logged, is not accessible, and is not used for any further purposes. When Google Analytics collects measurement data, all IP queries are performed on EU-based servers before the traffic is forwarded to Analytics servers for processing; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a) GDPR); Website: https://marketingplatform.google.com/intl/de/about/analytics/; Security measures: IP masking (pseudonymization of the IP address); Privacy policy: https://policies.google.com/privacy; Order processing agreement: https://business.safety.google/adsprocessorterms/; basis for third country transfers: Data Privacy Framework (DPF); possibility of objection (opt-out): opt-out plug-in: https://tools.google.com/dlpage/gaoptout?hl=de, settings for the display of advertisements: https://myadcenter.google.com/personalizationoff. Further information: https://business.safety.google/adsservices/ (types of processing and data processed).

Customer reviews and evaluation procedures
We participate in review and evaluation procedures in order to evaluate, optimize and promote our services. If users rate us via the evaluation platforms or procedures involved or otherwise provide feedback, the general terms and conditions or terms of use and the data protection notices of the providers also apply. As a rule, the evaluation also requires registration with the respective providers.
In order to ensure that the people providing the reviews have actually used our services, we transmit the necessary data regarding the customer and the service used to the respective review platform (including name, email address and order number or item number) with the customer's consent. This data is used solely to verify the authenticity of the user.

Types of data processed: Contract data (e.g. subject matter of the contract, term, customer category); Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions). Meta, communication and process data (e.g. IP addresses, time information, identification numbers, people involved).

Affected persons: Service recipients and clients. Users (e.g. website visitors, users of online services).

Purposes of processing: Feedback (e.g. collecting feedback via online form). Marketing.

Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Further information on processing processes, procedures and services:

Rating widget: We integrate so-called "rating widgets" into our online offering. A widget is a functional and content element integrated into our online offering that displays variable information. It can, for example, B. in the form of a seal or similar element, sometimes also called a "badge". The corresponding content of the widget is shown within our online offering, but it is retrieved at that moment from the servers of the respective widget provider. This is the only way to always show the current content, especially the current rating. For this, a data connection must be established from the website accessed within our online offering to the server of the widget provider and the widget provider receives certain technical data (access data, including IP address) that are necessary so that the content of the widget can be delivered to the user's browser. The widget provider also receives information that users have visited our online offering. This information can be stored in a cookie and used by the widget provider to identify which online offerings that participate in the rating process have been visited by the user. The information can be stored in a user profile and used for advertising or market research purposes; Legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Presences in social networks (social media)
We maintain online presences within social networks and process user data in this context in order to communicate with the users active there or to offer information about us.
We would like to point out that user data may be processed outside the European Union. This may result in risks for users because it could, for example, make it more difficult to enforce user rights.
In addition, user data within social networks is usually processed for market research and advertising purposes. For example, user profiles can be created based on user behavior and the resulting interests of users. The latter may in turn be used to place advertisements within and outside the networks that presumably correspond to the interests of users. Cookies are therefore usually stored on users' computers in which the user behavior and interests of users are stored. In addition, data can also be stored in the user profiles regardless of the devices used by the users (especially if they are members of the respective platforms and are logged in there).
For a detailed description of the respective processing methods and the objection options (opt-out), we refer to the data protection declarations and information provided by the operators of the respective networks.
In the case of requests for information and the assertion of data subject rights, we would also like to point out that these can be asserted most effectively with the providers. Only the latter have access to the user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.

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Further information on processing procedures, methods and services:
Rating widget: We integrate so-called "rating widgets" into our online offering. A widget is a functional and content element integrated into our online offering that displays variable information. It can be displayed in the form of a seal or similar element, sometimes also called a "badge". The corresponding content of the widget is displayed within our online offering, but it is retrieved at that moment from the servers of the respective widget provider. This is the only way to always display the current content, especially the current rating. For this to happen, a data connection must be established from the website accessed within our online offering to the server of the widget provider and the widget provider receives certain technical data (access data, including IP address) that are necessary so that the content of the widget can be delivered to the user's browser. The widget provider also receives information that users have visited our online offering. This information can be stored in a cookie and used by the widget provider to identify which online offers that participate in the evaluation process have been visited by the user. The information can be stored in a user profile and used for advertising or market research purposes; legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

Presences in social networks (social media)
We maintain online presences within social networks and process user data in this context in order to communicate with the users active there or to offer information about us.
We would like to point out that user data can be processed outside the European Union. This can result in risks for users because it could, for example, make it more difficult to enforce user rights.
In addition, user data within social networks is usually processed for market research and advertising purposes. For example, user profiles can be created based on the user behavior and the resulting interests of the users. The latter may in turn be used to place advertisements within and outside the networks that presumably correspond to the interests of the users. Cookies are therefore usually stored on the users' computers in which the usage behavior and interests of the users are stored. In addition, data can also be stored in the usage profiles regardless of the devices used by the users (especially if they are members of the respective platforms and are logged in there).
For a detailed description of the respective processing methods and the objection options (opt-out), we refer to the data protection declarations and information of the operators of the respective networks.
In the case of requests for information and the assertion of data subject rights, we would like to point out that these can be asserted most effectively with the providers. Only the latter have access to the user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.

Types of data processed: contact details (e.g. postal and e-mail addresses or telephone numbers); Content data (e.g. textual or visual messages and posts as well as the information relating to them, such as details of authorship or time of creation). Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions).
Affected persons: Users (e.g. website visitors, users of online services).
Purposes of processing: Communication; Feedback (e.g. collecting feedback via online form). Public relations.
Storage and deletion: Deletion in accordance with the information in the section "General information on data storage and deletion".
Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

​Further information on processing processes, procedures and services:
Instagram: Social network, enables sharing of photos and videos, commenting and favorites of posts, sending messages, subscribing to profiles and pages; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR); Website: https://www.instagram.com; Privacy policy: https://privacycenter.instagram.com/policy/. Basis for third country transfers: Data Privacy Framework (DPF).
Facebook pages: Profiles within the social network Facebook - We are jointly responsible with Meta Platforms Ireland Limited for the collection (but not the further processing) of data from visitors to our Facebook page (so-called "fan page"). This data includes information about the types of content users view or interact with or the actions they take (see "Things you and others do and provide" in the Facebook Data Policy: https://www.facebook.com/privacy/policy/), as well as information about the devices users use (e.g. IP addresses, operating system, browser type, language preferences, cookie data; see "Device Information" in the Facebook Data Policy: https://www.facebook.com/privacy/policy/). As explained in the Facebook Data Policy under "How do we use this information?", Facebook also collects and uses information to provide analytics services, so-called "Page Insights", to page operators so that they can gain insights into how people interact with their pages and the content associated with them. We have concluded a special agreement with Facebook ("Information about Page Insights", https://www.facebook.com/legal/terms/page_controller_addendum), which in particular regulates which security measures Facebook must observe and in which Facebook has agreed to fulfill the rights of those affected (i.e. users can, for example, send information or deletion requests directly to Facebook). The rights of users (in particular to information, deletion, objection and complaint to the responsible supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information about Page Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data). The joint controllership is limited to the collection and transmission of data to Meta Platforms Ireland Limited, a company based in the EU. The further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, in particular the transmission of the data to the parent company Meta Platforms, Inc. in the USA; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR); Website: https://www.facebook.com; Privacy Policy: https://www.facebook.com/privacy/policy/. Basis for third country transfers: Data Privacy Framework (DPF).

LinkedIn: Social Network - We are jointly responsible with LinkedIn Ireland Unlimited Company for collecting (but not further processing) visitor data for the purposes of creating the "Page Insights" (statistics) of our LinkedIn profiles.
This data includes information about the types of content users view or interact with, or the actions they take, as well as information about the devices users use (e.g. IP addresses, operating system, browser type, language settings, cookie data) and information from the user's profile, such as job function, country, industry, hierarchy level, company size and employment status. Data protection information on the processing of user data by LinkedIn can be found in LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy
We have entered into a special agreement with LinkedIn Ireland ("Page Insights Joint Controller Addendum (the 'Addendum')", https://legal.linkedin.com/pages-joint-controller-addendum), which in particular regulates which security measures LinkedIn must observe and in which LinkedIn has agreed to fulfill the rights of those affected (i.e. users can, for example, send information or deletion requests directly to LinkedIn). The rights of users (in particular the right to information, deletion, objection and complaint to the responsible supervisory authority) are not restricted by the agreements with LinkedIn. Joint responsibility is limited to the collection of data by and transmission to Ireland Unlimited Company, a company based in the EU. Further processing of the data is the sole responsibility of Ireland Unlimited Company, in particular the transmission of data to the parent company LinkedIn Corporation in the USA; Service provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR); Website: https://www.linkedin.com; Privacy Policy: https://www.linkedin.com/legal/privacy-policy; Basis for third country transfers: Data Privacy Framework (DPF). Opt-out option: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Plug-ins and embedded functions and content
We integrate functional and content elements into our online offering that are obtained from the servers of their respective providers (hereinafter referred to as "third-party providers"). These can be, for example, graphics, videos or city maps (hereinafter referred to uniformly as "content").
The integration always requires that the third-party providers of this content process the IP address of the users, since without an IP address they would not be able to send the content to their browser. The IP address is therefore required to display this content or functions. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third parties may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and can contain, among other things, technical information about the browser and operating system, referring websites, the time of visit and other information about the use of our online offering, but can also be linked to such information from other sources.

Notes on legal bases: If we ask users for their consent to use third-party providers, the legal basis for data processing is permission. Otherwise, user data is processed on the basis of our legitimate interests (i.e. interest in efficient, economical and recipient-friendly services). In this context, we would also like to draw your attention to the information on the use of cookies in this privacy policy.
Types of data processed: Usage data (e.g. page views and length of stay, click paths, intensity and frequency of use, device types and operating systems used, interactions with content and functions); meta, communication and procedural data (e.g. IP addresses, time information, identification numbers, people involved); location data (information on the geographical position of a device or person). Event data (Facebook) ("Event data" is information that is sent to the provider Meta, for example, via meta pixels (whether via apps or other channels) and relates to people or their actions. This data includes details of website visits, interactions with content and functions, app installations and product purchases. The event data is processed with the aim of creating target groups for content and advertising messages (custom audiences). It is important to note that event data does not include actual content such as written comments, login information and contact information such as names, email addresses or telephone numbers. "Event data" is deleted by Meta after a maximum of two years, and the target groups created from it disappear when our Meta user accounts are deleted.)

Affected persons: Users (e.g. website visitors, users of online services).

Purposes of processing: Provision of our online offer and user-friendliness; Marketing. Profiles with user-related information (creation of user profiles).

Storage and deletion: Deletion in accordance with the information in the "General information on data storage and deletion" section. Cookies are stored for up to 2 years (unless otherwise stated, cookies and similar storage methods may be stored on users' devices for a period of two years).
Legal basis: Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR). Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

​Further information on processing processes, procedures and services:
Facebook plugins and content: Facebook social plugins and content - This can include, for example, content such as images, videos or texts and buttons that allow users to share content from this online offering within Facebook. The list and appearance of the Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/ - We are jointly responsible with Meta Platforms Ireland Limited for the collection or receipt as part of a transmission (but not the further processing) of "event data" that Facebook collects using the Facebook social plugins (and content embedding functions) that run on our online offering or receives as part of a transmission for the following purposes: a) display of content and advertising information that corresponds to the presumed interests of users; b) delivery of commercial and transaction-related messages (e.g. addressing users via Facebook Messenger); c) Improving ad delivery and personalizing functions and content (e.g. improving the recognition of which content or advertising information presumably corresponds to the interests of users). We have concluded a special agreement with Facebook ("Addendum for Controllers", https://www.facebook.com/legal/controller_addendum), which in particular regulates which security measures Facebook must observe (https://www.facebook.com/legal/terms/data_security_terms) and in which Facebook has agreed to fulfill the rights of those affected (i.e. users can, for example, send information or deletion requests directly to Facebook). Note: If Facebook provides us with measurements, analyses and reports (which are aggregated, i.e. do not contain any information about individual users and are anonymous to us), this processing does not take place within the framework of joint responsibility, but on the basis of a data processing agreement ("Data Processing Terms", https://www.facebook.com/legal/terms/dataprocessing), the "Data Security Terms" (https://www.facebook.com/legal/terms/data_security_terms) and, with regard to processing in the USA, on the basis of standard contractual clauses ("Facebook EU Data Transfer Addendum", https://www.facebook.com/legal/EU_data_transfer_addendum). The rights of users (in particular to information, deletion, objection and complaint to the responsible supervisory authority) are not restricted by the agreements with Facebook; Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal basis: Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR); Website: https://www.facebook.com; Privacy Policy: https://www.facebook.com/privacy/policy/. Basis for third country transfers: Data Privacy Framework (DPF).
Google Fonts (provision on own server): Provision of font files for the purpose of a user-friendly presentation of our online offer; Service provider: The Google Fonts are hosted on our server, no data is transmitted to Google; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR).

​Google Fonts (obtained from Google server): Obtaining fonts (and symbols) for the purpose of technically secure, maintenance-free and efficient use of fonts and symbols with regard to timeliness and loading times, their uniform presentation and consideration of possible licensing restrictions. The provider of the fonts is informed of the user's IP address so that the fonts can be made available in the user's browser. In addition, technical data (language settings, screen resolution, operating system, hardware used) is transmitted that is necessary for the provision of the fonts depending on the devices used and the technical environment. This data can be processed on a server of the provider of the fonts in the USA - When visiting our online offer, the user's browser sends their browser HTTP requests to the Google Fonts Web API (i.e. a software interface for retrieving the fonts). The Google Fonts Web API provides users with the Cascading Style Sheets (CSS) from Google Fonts and then the fonts specified in the CCS. These HTTP requests include (1) the IP address used by the user to access the Internet, (2) the requested URL on the Google server, and (3) the HTTP headers, including the user agent describing the browser and operating system versions of website visitors, and the referring URL (i.e., the web page where the Google font should be displayed). IP addresses are neither logged nor stored on Google servers, and they are not analyzed. The Google Fonts Web API logs details of HTTP requests (requested URL, user agent, and referring URL). Access to this data is restricted and strictly controlled. The requested URL identifies the font families for which the user wants to load fonts. This data is logged so that Google can determine how often a particular font family is requested. The Google Fonts Web API requires the user agent to customize the font that is generated for the respective browser type. The user agent is logged primarily for debugging purposes and to generate aggregated usage statistics that measure the popularity of font families. These aggregated usage statistics are published on the Google Fonts Analytics page. Finally, the referral URL is logged so that the data can be used to maintain production and generate an aggregated report on the top integrations based on the number of font requests. According to Google, it does not use any of the information collected by Google Fonts to create profiles of end users or to display targeted ads; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR); Website: https://fonts.google.com/; Privacy Policy: https://policies.google.com/privacy; Basis for third country transfers: Data Privacy Framework (DPF). More information: https://developers.google.com/fonts/faq/privacy?hl=de.
Google Maps: We integrate the maps of the "Google Maps" service provided by Google. The data processed may include, in particular, IP addresses and location data of users; Service provider: Google Cloud EMEA Limited, 70 Sir John Rogerson’s Quay, Dublin 2, Ireland; Legal basis: Consent (Art. 6 Para. 1 Clause 1 Letter a) GDPR); Website: https://mapsplatform.google.com/; Privacy Policy: https://policies.google.com/privacy. Basis for third country transfers: Data Privacy Framework (DPF).

Instagram plugins and content: Instagram plugins and content - This can include, for example, content such as images, videos or texts and buttons that users can use to share content from this online offering within Instagram. - We are jointly responsible with Meta Platforms Ireland Limited for the collection or receipt as part of a transmission (but not the further processing) of "event data" that Facebook collects using Instagram functions (e.g. embedding functions for content) that are carried out on our online offering or receives as part of a transmission for the following purposes: a) Display of content and advertising information that corresponds to the presumed interests of users; b) Delivery of commercial and transaction-related messages (e.g. addressing users via Facebook Messenger); c) Improvement of ad delivery and personalization of functions and content (e.g. improving the recognition of which content or advertising information presumably corresponds to the interests of users). We have concluded a special agreement with Facebook ("Addendum for Controllers", https://www.facebook.com/legal/controller_addendum), which regulates in particular which security measures Facebook must observe (https://www.facebook.com/legal/terms/data_security_terms) and in which Facebook has agreed to fulfill the rights of those affected (i.e. users can, for example, send information or deletion requests directly to Facebook). Note: If Facebook provides us with measurements, analyses and reports (which are aggregated, i.e. do not contain any information on individual users and are anonymous to us), then this processing does not take place within the framework of joint responsibility, but on the basis of a data processing agreement ("Data Processing Terms", https://www.facebook.com/legal/terms/dataprocessing), the "Data Security Terms" (https://www.facebook.com/legal/terms/data_security_terms) and, with regard to processing in the USA, on the basis of data that include, in particular, IP addresses and location data of users, which, however, are not collected without their consent (usually carried out as part of the settings of their end devices or browsers); Service provider: OpenStreetMap Foundation (OSMF); Legal basis: Legitimate interests (Art. 6 Para. 1 Clause 1 lit. f) GDPR); Website: https://www.openstreetmap.de. Privacy policy: https://osmfoundation.org/wiki/Privacy_Policy.
•    OpenStreetMap: We integrate the maps of the "OpenStreetMap" service, which are offered by the OpenStreetMap Foundation (OSMF) on the basis of the Open Data Commons Open Database License (ODbL). User data is used by OpenStreetMap exclusively for the purposes of displaying the map functions and for temporarily storing the selected settings. This data may include, in particular, IP addresses and location data of users, which, however, are not collected without their consent (usually carried out as part of the settings of their end devices or browsers); service provider: OpenStreetMap Foundation (OSMF); legal basis: legitimate interests (Art. 6 Para. 1 Clause 1 Letter f) GDPR); website: https://www.openstreetmap.de. privacy policy: https://osmfoundation.org/wiki/Privacy_Policy.
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